Market research in the food and beverage industry provides invaluable insights into ever-evolving consumer preferences, empowering companies to make strategic decisions with confidence. For food producers, navigating consumer expectations and trends requires a nuanced...
Navigating the early stages of a startup can be daunting, but leveraging the right tools can significantly enhance your chances of success. Dr. Elaine Young of Champlain College Online aptly states, “Without market research, a startup is just making guesses. Listening...
About Baljinder Rakhra Baljinder Rakhra, the Director of Research at Decision Point Research (DPR), boasts a rich career in market research spanning over 30 years. His journey began in operations before transitioning into research and analysis. With a...
Our team would like to wish you a very happy holiday season and thank you all for your continued support and trust through 2022. We hope that you spend this festive season with your loved ones, and are able to take some time to relax, enjoy some delicious food, and...
The team at Decision Point Research wants to wish you a very Happy Holidays! This past year we saw the resilience of our community and are hopeful that the pandemic is behind us. We hope you spend some much deserved in-person quality time with your loved ones,...
The team at Decision Point Research wants to wish you a very Happy Holidays! The past year was difficult and while challenges still exist, we are optimistic about the future. We hope this holiday season you spend time with loved ones (even if it’s virtually),...