ABOUT US

About Decision Point Research

Decision Point Research is proud to be one of the top providers of comprehensive market research services for businesses worldwide, providing the full range of quantitative and qualitative data collection businesses need to make informed, educated decisions.

Who We Are

Founded in 2013, Decision Point Research is one of the largest research companies in Canada, providing robust data collection services with multiple methodologies for successful businesses around the world. Our team is comprised of industry professionals and experts with deep insights into the market research field, allowing us to provide you with high-quality market research that exceeds industry standards, all while maintaining a competitive pricing structure.

Since inception, our focus has been helping businesses like yours reach hard-to-find markets that others cannot connect with, from new immigrants to healthcare professionals. We want to ensure that you have the data you need to make informed decisions to help your business excel.

Meet Our Team

Your Trusted Market Research Partner

Our aim is to become the gold standard in quality in the market research industry, no matter the data collection you’re looking to receive. To help achieve this goal, we’ve invested in the following unique capabilities that few others offer.

Our dedicated call center in Toronto is one of the largest call centers in Canada.
A team composed of multilingual staff and interviewers, allowing us to conduct research in every major language to improve your data results.
We have created and maintained specialized panels for key target segments including consumers, healthcare professionals and patients, B2B professionals, and more.
Our unique ethnic panel in Canada supports the demand for difficult-to-obtain data about new immigrants and ethnic groups all over Canada.

Compliance and Memberships

We are proud to be a member of several reputable market research organizations that ensure respectful, compliant, and lawful use of participant information. We are in full compliance with all relevant standards, including ESOMAR and the Canadian Research Insights Council (CRIC).

CRIC Declaration of Compliance

ESOMAR 28 Questions

CRIC Pledge to Canadians

Why Choose Decision Point?

No matter the research project at hand, Decision Point is here to deliver. Our team of highly qualified specialists has extensive experience conducting regional, national, and international studies for both public and private sector clients.

Get data fast: The strength of our large panels and call center allows us to launch quantitative jobs quickly, getting you results faster.

Access national and international markets: We offer full capabilities in Canada and the USA and are experienced in conducting research in Europe and beyond using native-speaking moderators.

Conduct research in any language: We are the only research company in Canada, and one of few worldwide, that can conduct market research in most languages of the world.

Customize Data Collection to Your Needs: Our data collection methodologies are tailored to your project. Tell us what you need, and we’ll create a custom strategy with our various solutions.

Reach Niche Population Segments: Our recruiting expertise and large in-house databases help you conduct market research and speak to many difficult-to-reach, niche audiences, including new immigrants, healthcare employees, and more.

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We're Trusted By Teams Just Like Yours

10K+ Customers Worldwide
5 Star Reviews

Decision Point supports our qualitative and quantitative recruitment in Canada. Their ability to recruit large volumes of respondents in short periods of time make their service unique.

Consumer Packaging Research Company

Decision Point has supported our central location testing recruitment for a number of years with success. It’s their ability to be flexible with timelines and consistency with recruitment that sets them apart from other suppliers.

Agricultural Research Company

Decision Point has supported our organization with top quality CATI work and recruitment all across Canada. We were impressed by their attention to detail and ability to complete numerous political surveys over short periods of time.

Political Polling Company

Decision Point is our go-to partner for all multicultural research targeting acculturated and non-acculturated immigrants in North America. Our expectations have been exceeded not only with their reach but also the quality of the data we receive.

Multicultural Advertising Agency

WHY CHOOSE DECISION POINT?

Tailored Insights Meet Global Expertise

Choosing Decision Point means working with a partner that offers custom insight with a global perspective - fast. Our approach blends an understanding of the local and the diverse, so you get a comprehensive and detailed view of your market.