Market research in the food and beverage industry provides invaluable insights into ever-evolving consumer preferences, empowering companies to make strategic decisions with confidence. For food producers, navigating consumer expectations and trends requires a nuanced...
In healthcare research, there is increasing recognition of the need for inclusive methodologies that encompass people from diverse socioeconomic backgrounds, as well as multicultural and multilingual populations. In response, healthcare organizations are turning to...
Navigating the early stages of a startup can be daunting, but leveraging the right tools can significantly enhance your chances of success. Dr. Elaine Young of Champlain College Online aptly states, “Without market research, a startup is just making guesses. Listening...
About Baljinder Rakhra Baljinder Rakhra, the Director of Research at Decision Point Research (DPR), boasts a rich career in market research spanning over 30 years. His journey began in operations before transitioning into research and analysis. With a...
“Knowledge is power.” Francis Bacon knew it, and you know it too. As a business owner your knowledge comes from data, and analyzing the right data is crucial when it comes to strategic decision making. The question is, how do you access that data? The answer lies in...
