Decision Point Blog: Research That Works

Happy Holidays from the Decision Point Research Team!
Our team would like to wish you a very happy holiday season and thank you all for your continued support and trust through 2022. We hope that you spend this festive season with your loved ones, and are able to take some time to relax, enjoy some delicious food, and...

How do car clinics help in automotive research?
The automobile industry is vast, with numerous manufacturers and thousands of models, and can be extremely competitive. Potential customers can be faced with tens or even hundreds of different models to choose from. To best understand what your target audience is...

Completing Quality Research in Canada’s Northern Territories with Decision Point
Gathering market research in the northern areas of Canada can be a challenging process. While most studies will be looking for people in the capital cities of Yellowknife, Whitehorse, and Iqaluit, some studies also require good representation across the different...