Anton is the founding partner of Decision Point Research. He has accumulated over 25 years of research experience and has extensive knowledge in all aspects of the research process, including consumer insights and behaviours, qualitative and quantitative data, segmentation, strategy, data collection, analysis, and more.
He has been involved in countless research projects covering a broad spectrum of fields over the years including manufacturing, telecommunications, healthcare, real estate, and other private sector industries.
Anton launched his market research career working as a Senior Executive Interviewer for one of the largest research companies in the world. In this capacity, he learned market research and began to increase his working knowledge.