Decision Point will recruit your target audience, for example consumers or business professionals, to participate in online bulletin boards (OBB).
OBBs are online “message board” discussions moderated by senior researchers, who pose questions and assignments for participants to respond to over the course of the study.
OBBs are ideal for:
- Exploratory research
- Anonymous research of sensitive topics
- Busy target markets (e.g. medical practitioners or high-level business professionals)
- Children, teens, and young adults
- Complementing other ongoing studies
At the conclusion of the study, senior researchers will provide a report and analysis of the data collected, as it relates to your needs and goals.