At Decision Point, we help organizations gain valuable insights about their target audiences every day. Using our proprietary ethnic panel, we are able to tap into the growing and influential population of new immigrants to Canada.

Check out our latest case study outlining how we helped a large multinational bank understand the opinions of new Canadians and speak to them more effectively—something that will become increasingly important as the immigrant population in Canada continues to grow.

Read the Case Study 


Decision Point provides comprehensive market research services, encompassing the full range of quantitative and qualitative capabilities in data collection. To discuss your market research needs, contact us today!

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