In the dynamic and challenging world of healthcare research, the need for precise and targeted participant recruitment is paramount. Recently, Decision Point undertook a particularly demanding project, demonstrating our specialized ability in this arena. Our client, a...
Decision Point had the unique opportunity to assist a client in conducting extensive taste tests for a range of new food products. From spicy condiments and sweet confectionaries to fresh local produce, the goal was to garner authentic feedback from a select group of...
The Gen Z demographic is notoriously difficult to reach for market researchers due to their general disinterest in participating in studies and limited availability due to work or school. In a recent case study, our client approached us seeking to conduct...
At Decision Point Research, we are proud of our ability to conduct market research from difficult-to-reach audiences. Whether our client is looking for insight into a small population of people, or a hard-to-access community, we make sure that we’re able to provide...
Decision Point Research has extensive experience in the market research industry and during the COVID-19 pandemic has been conducting online surveys for several clients. With our online surveys, customers get access to robust general population databases, which...